macbook-journal-pen

Recent thoughts: writing & publishing

Note: This post will be updated regularly–scroll down for links to articles I’ve published elsewhere. As you may have noticed, I enjoy being a generalist in the field of content marketing and web design. Everything I create, curate, strategize, and design is intended to add value and guarantee a great experience for the user, the reader, the consumer. Having focused on branding myself as a marketer, I stopped calling myself a writer somewhere along the way. Today I proudly assert that I am a writer, that writing is my native media for storytelling, …

man using iPhone and Macbook

5 Tools for Social Media Success

  Every social media marketer has felt the effects of time deficit. Between emails and meetings, we try to manage multiple brand accounts across several platforms. Timing is everything and earning a piece of the attention economy takes diligence. Depending on our level of success, we create more work for ourselves through the exponential challenge of responding to comments and capitalizing on engagement. Fortunately, there are some tools which can make these challenges manageable. In this post I’ll share with you some tips about the (nominally) free software-as-a-service (SaaS) tools that …